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To have a better understanding of these most familiar strangers in our life, Net Ease compiled research on them and published the result on their Netease Data account (WeChat ID: datablog163). Here, we've translated and analyzed them so that you can peek into this undiscovered region in the Chinese F&B industry, and hopefully find something worth a try along the way.
Among all of the ready-made meals, the mighty 螺蛳粉 luósī fěn snail noodle has been crowned king among Chinese netizens. Just like stinky tofu, this noodle is known for its unique, pungent smell that can scare off many curious tasters before spoon reaches mouth. If you dare to give it a try, make sure you have good ventilation in your kitchen otherwise your neighbor may think you are heating turds or cooking corpses, both of which are actual stories shared by netizens who attempted to craft this meal.
Meanwhile, as the temperature continues to drop outside, people need more courage to venture out for a meal. That's why ordering some ready-to-eat food and enjoying it by the heater while streaming your favorite show is a decadent guilty pleasure for people who don’t wanna leave their room.
Early birds may get the worms but the nocturnal owls love the ready-to-eat food more.
Despite the popularity ready-to-eat food has gained in China, it is still not the healthiest choice. If you do have to eat it from time to time, try adding some fresh ingredients and go easy on the sauce. Better yet it may be wise to set a New Year's resolution to learn to cook in 2021.
Images: 网易数读, the Beijiner, NetEase
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